Notes from
the workshop.
Straight-talking guides on getting found, pricing properly and winning work, written for people who'd rather be on the tools.
Why your trade business needs a website in 2026
Word of mouth still wins work — but it leaks customers every week. Here's what a proper website does that a Facebook page can't.
5 things customers check before they call a tradesperson
Before anyone phones you, they've already sized you up in about ten seconds. Here's what they're looking for — and how to pass the test.
Turn your Google reviews into your best salesperson
Reviews are the most persuasive marketing you'll ever get, and they're free. Here's how to collect more of them and put them to work.
What to actually write about on your trade blog
"Write a blog" is useless advice if you don't know what to put in it. Here are post ideas that bring in work — and how Toolbelt can help you write them.
Get found locally: a plain-English guide to local SEO
No jargon, no tricks. The handful of things that actually decide whether you show up when someone nearby searches for your trade.